Amazon consulting is not for the faint of heart. You’re managing client expectations, optimizing PPC campaigns, handling logistics hiccups, dealing with unpredictable account suspensions, and trying to stay sane amid algorithm changes. The margins are thin, the hours are long, and client expectations are unforgiving. You’re not just a consultant. You’re a growth partner, a problem solver, a strategist, and sometimes a firefighter.
But here’s the brutal truth. If you’re trying to scale an Amazon consultancy without an Executive Assistant (EA), you’re leaving money on the table. Worse, you’re burning yourself out and risking your most valuable asset: your client relationships.
This isn’t about delegation for the sake of delegation. This is about building a strategic infrastructure behind your genius. A second brain that helps you think faster, act smarter, and serve better. Let’s break down why an EA is the most ROI-positive hire you haven’t made yet.
The Reality of Being an Amazon Consultant
Consultants and agencies in the Amazon space wear too many hats. One minute you’re interpreting flat files and listing errors. The next, you’re trying to remember which client hasn’t sent their inventory update. You might be negotiating terms with a supplier in China before breakfast and hopping into a client strategy call an hour later. Every context switch costs you mental bandwidth. Every admin task steals from your highest-leverage work.
Most Amazon consultants didn’t get into this space to manage calendars, chase documents, or update client dashboards. But those tasks are still essential, and when they pile up, they directly eat into revenue and retention.
The Real Cost of Not Having an EA
Let’s get tactical. Here’s what happens when you don’t have an EA:
You forget to follow up with a client post-launch.
A simple client onboarding doc is delayed three days because you were “too busy.”
You miss a supplier update that causes an inventory stockout.
You reschedule a call three times, frustrating a top-tier client.
You spend half your day writing recap emails instead of auditing listings.
You skip your own marketing because client fires take priority.
Each of these issues erodes trust and confidence. Over time, they compound and chip away at client retention. They also burn you out. And when you’re maxed out, your consultancy can’t grow.
What an Executive Assistant Actually Does (and Doesn’t Do)
This isn’t about hiring a glorified task robot. A great EA is a proactive, strategic partner who helps you operate like a CEO, not just a consultant. They are not there to replace account managers or client strategists. They are there to make you faster, sharper, and more consistent.
A well-trained EA from LoftyHire can handle:
1. Client Communication Support
Drafting recap emails after calls
Following up on action items
Prepping agendas before meetings
Sending onboarding materials and collecting missing info
2. Calendar and Meeting Management
Scheduling recurring check-ins with clients
Blocking deep work time
Avoiding double-booking disasters
Managing pre-call prep and post-call summaries
3. SOP and Documentation Upkeep
Maintaining internal playbooks
Documenting campaign processes for scaling
Creating templates for onboarding, audits, and reporting
4. Internal Ops Coordination
Booking meetings with your internal team
Helping assign and track internal tasks in ClickUp, Asana, or Notion
Sending out reminders for deliverables
5. Marketing and Lead Follow-Up
Managing your inbox
Responding to inbound leads with qualifying questions
Sending case studies or service decks
Posting content you’ve drafted or brainstorming new angles
And that’s just the start.
5 Ways an EA Immediately Increases Productivity
You don’t need to wait three months to see the ROI. Within weeks, you’ll start to feel the shift. Here’s how:
1. You Eliminate Context Switching
Every time you toggle between building a client strategy and chasing a payment, your brain takes a hit. An EA shields you from distractions and keeps you in your zone of genius.
2. You Run More Effective Client Calls
Your EA can prep a summary before each call with links, notes, and key objectives. After the call, they send a recap and update your CRM or tracking system. You just show up and do the high-level thinking.
3. You Automate Client Touchpoints
Instead of letting a week go by without an update, your EA schedules check-ins, sends proactive summaries, and keeps clients warm. That consistency builds trust and improves retention.
4. You Delegate Recurring Admin Tasks
Uploading files, renaming reports, cleaning up dashboards, organizing documents. It’s all busywork. Your EA handles it so you can stay focused on revenue-driving moves.
5. You Get Back Hours Every Week
Even if your EA saves you just 10 hours a week (which is a low estimate), that’s 40 hours a month to invest in strategy, sales, or simply your sanity.
What Happens to Client Retention When You Have an EA?
Client churn isn’t always about results. More often, it’s about the client feeling neglected, confused, or out of the loop. A powerful strategy loses its punch when execution feels chaotic. And nothing kills confidence like a missed email or forgotten follow-up.
With an EA by your side, your consultancy looks and feels polished. Clients notice when:
Emails get answered promptly
Reports arrive on time
Meetings are well-prepped and structured
Follow-ups are proactive, not reactive
Their onboarding was smooth and professional
That level of operational excellence is rare in the Amazon world. Most consultants are barely holding it together. When you show up with process and polish, you instantly stand out.
What to Look for in an EA for Your Amazon Consultancy
Not every EA can thrive in the Amazon jungle. You need someone who:
Understands the pace and chaos of ecommerce
Has extreme attention to detail
Communicates clearly and professionally
Is proactive, not reactive
Can learn your tech stack quickly (Slack, Google Drive, ClickUp, Airtable)
Isn’t afraid to ask questions or chase missing pieces
That’s why LoftyHire trains and vets every EA specifically for high-performing remote teams. We don’t just send resumes. We match you with someone who can scale with you, not just serve you.
When Is the Right Time to Hire?
You don’t need to be at $100K per month to justify an EA. In fact, waiting too long is a trap. If you’re doing at least $10K to $15K per month in client work and feel like your calendar is out of control, it’s time. If you’re responding to emails late, forgetting tasks, or skipping marketing because you’re buried in admin, it’s time. If you want to scale without breaking, it’s time.
And let’s be blunt. If you’re reading this and nodding along, you already know it’s overdue.
Start Delegating Like a CEO, Not Just a Consultant
Your time is better spent on strategy, sales, and high-level decisions. Not on scheduling calls or updating folders. You’re running a consultancy, not a one-man shop. The most successful agencies in the Amazon space don’t just have great results. They have great systems. And behind those systems is almost always a world-class Executive Assistant.
Ready to Find Your EA?
If you’re serious about growth, client retention, and sanity, don’t wing it. We specialize in placing Executive Assistants who understand the demands of ecommerce and fast-paced consulting. These are not VAs from a random job board. These are vetted, trained professionals who hit the ground running.